Our Impact

Helping families, one text at a time

Our ongoing evaluation methodology is designed to assess our impact improving the Confidence, Competence and Connections of the families we serve.

Leveraging a two-generation approach to support whole-child and whole-family health and resilience, allows us to improve the confidence and capacity of caregivers while giving them the tools to build their child's skills leading to success in school and in life. 

We continue to evaluate and update our service for greater impact on caregiver behaviors and child outcomes.

Bright by Text Surveys:

• 95% of caregivers indicate that Bright by Text helped them feel more confident and informed about their child’s development
• 77% of respondents feel that they have a community that provides supportive programs for raising children

2018 Bright by Text Study by Marzano Research Laboratory

Bright by Text was reviewed via independent evaluation conducted by Marzano Research Laboratory. More than 1,000 caregivers across the country completed evaluative instruments that measure children’s language development, caregiver-child interactions, the home literacy environment, and parent stress.

Compelling results from this study demonstrate that Bright by Text is filling an important support role for caregivers.

• 3-month language gain among low-income Bright by Text families compared to a control group
• 56% increase in awareness of local resources from a Bright by Text community message
• 97% of respondents are likely to recommend the program to a friend or family member